Cov mis nyuj chewable creatine tsom mus rau $ 4.2B qhov sib txawv ntawm cov tshuaj ntxiv rau kev noj qab haus huv, kev sib koom ua ke ntawm kev tshawb fawb nrog kev yooj yim
Lub Xya Hli 2024 — Justgood Health, ib lub tuam txhab ua khoom qab zib uas ua haujlwm tau zoo, hnub no tshaj tawm tias nws tau pib ua lag luam tshiab.Creatine Gummysrau cov neeg koom tes B2B thoob ntiaj teb. Tsim los cuam tshuam $ 4.2 billion kev noj haus kis las, cov gummies no daws qhov teeb meem tseem ceeb ntawm kev ua lag luam: 72% ntawm cov neeg nyiam kev ua si tso tseg cov hmoov creatine ib txwm muaj vim tsis zoo saj thiab tsis yooj yim (Global Wellness Institute, 2024). Cov khoom lag luam pib thaum qhov kev thov rau "kev ua tau zoo ntsib kev lom zem" cov tshuaj ntxiv nce siab, tshwj xeeb tshaj yog ntawm Gen Z cov neeg ncaws pob thiab cov kws tshaj lij uas tsis muaj sijhawm.
---
Kev Kub Ntxhov Txog Kev Ua Raws Cai ntawm Creatine: Lub Caij Nyoog $ 1.8B
Tau ntau xyoo lawm, creatine monohydrate tau yog tus qauv kub rau kev loj hlob ntawm cov leeg thiab kev txhim kho kev paub. Txawm li cas los xij, 44% ntawm cov neeg siv tau tso tseg hauv 30 hnub vim yog cov qauv av, o, lossis tsis nco qab.Kev Noj Qab Haus Huv Zooqhov kev tsim kho tshiab - ib qho patentedCreatine monohydrate gummy— daws cov teeb meem no los ntawm:
- Nqus Tau Sai: Nqus tau sai dua 60% piv rau cov hmoov, ib txoj kev tshawb fawb xyoo 2023 Journal of Sports Science.
- Tsis Muaj Kev Nyuaj Siab Thaum Lub Cev Noj Mov: Cov mis pH-stabilized tshem tawm qhov mob plab.
- Kev Noj Thaum Mus Ncig Ua Si: Ntsuas ua ntej 3g/5g cov khoom noj hauv cov hnab nqa tau yooj yim, tiv taus menyuam yaus.
"Qhov no tsis yog ib yam khoom tshiab xwb - nws yog kev hloov pauv tus cwj pwm," Dr. Lena Marquez, tus kws qhia txog kev noj haus kis las hais.Kev Noj Qab Haus Huv Zoo"Cov khoom qab zib txo qhov teeb meem rau cov neeg mus ua si hauv chaw ua si thaum ua kom tau raws li cov qauv kev ua tau zoo ntawm cov neeg ncaws pob zoo tshaj plaws."
---
Lub Peev Xwm Koom Tes: Kev Txheeb Xyuas Cov Neeg "Kev Ua Si Lom Zem"
Kev lag luam thoob ntiaj teb ntawm cov khoom noj khoom haus uas noj tau yuav loj hlob ntawm 9.8% CAGR txog xyoo 2030, vim yog cov neeg siv khoom hluas dua uas muab qhov yooj yim thiab saj tso ua ntej. Justgood Health tus qauv B2B ua rau cov hom lag luam muaj peev xwm nkag mus rau plaub lub niches loj hlob:
1. Kev Noj Qab Haus Huv Rau Cov Poj Niam: 58% ntawm cov poj niam yuav khoom nyiam cov gummies dua li cov tshuaj (SPINS, Q2 2024).
2. Kev Ua Si Ntaus Pob: Sib xyaw nrog nootropics rau kev ua si esports thiab kev ua lag luam tub ntxhais kawm-athlete.
3. Cov Neeg Laus Uas Muaj Zog: Cov hom ntawv yooj yim rau kev khaws cov leeg nqaij rau hnub nyoog tshaj 50.
4. Kev Nthuav Dav Thoob Ntiaj Teb: Cov ntawv pov thawj Halal, kosher, thiab vegan tau muab tso ua ke rau cov lag luam APAC/EU.
---
Los ntawm Chav Kuaj Mob mus rau Txee: Daim Ntawv Qhia Txog Kev Koom Tes
Justgood Health txoj kev sib koom ua ke ua kom cov neeg koom tes hla dhau cov teeb meem ib txwm muaj:
- 21-Hnub Ceev Mus Rau Kev Lag Luam: Qauv qauv rau kev tsim khoom hauv qab ib hlis.
- Kev Kho Kom Haum Raws Li Cov Ntaub Ntawv:
- Kev Tshuaj Xyuas Qhov saj: Kev txheeb xyuas qhov saj uas siv AI (piv txwv li, kua txiv qaub ntsuab rau kev ua ntej kev tawm dag zog, vanilla chai rau kev rov zoo).
- Kev Sib Koom Tes Ua Tau Zoo: Ntxiv beta-alanine rau kev ua siab ntev lossis collagen rau kev noj qab haus huv ntawm cov pob qij txha.
Tsis ntev los no, kev koom tes nrog FitFuel Collective hauv UK ua piv txwv txog qhov kev hloov pauv no. Hauv 5 lub lis piam, lub hom lag luam tau tsim cov txiv nkhaus taw-chilicreatine gummynrog cov electrolytes, ntes tau 12% ntawm Amazon pawg "kev ua neej nquag" hauv 90 hnub.
---
Txoj Kev Ua Ntej: Creatine 3.0 thiab Dhau Mus
Q4 2024 yuav pom qhov kev tso tawm ntawm:
- Cov Khoom Qab Zib Uas Muaj Caffeine: Sib xyaw 100mg caffeine ntuj nrog creatine rau kev ua ntej kev cob qhia.
- Cov Khoom Siv Rov Qab Pw Tsaug Zog: Creatine + melatonin rau kev tsim cov leeg nqaij thaum hmo ntuj.
- Teen Sports Line: Cov khoom qab zib tsawg uas TGA pom zoo rau cov tub ntxhais hluas ncaws pob.
---
Koom nrog Chewable Revolution
Cov neeg koom tes B2B tam sim no tuaj yeem nkag mus rau:
- Kev Kuaj Khoom Uas Tsis Muaj Kev Pheej Hmoo: Kho kom haum 3 hom yam tsis muaj MOQ.
- Kev Tshawb Fawb Ua Ke: Pab nyiaj rau kev sim tshuaj kho mob tshwj xeeb rau cov lus thov tshwj xeeb.
- Chaw Muab Khoom Thoob Ntiaj Teb: Khaws cia rau hauv 8 lub teb chaws nrog cov nqe lus DDP.
"Peb tsis muag cov khoom qab zib gummies - peb muag kev ua lag luam," Feifei hais ntxiv.
Lub sijhawm tshaj tawm: Lub Rau Hli-18-2025