Justgood Health Launches 1000mg Protein Gummies los cuam tshuam $12B Functional Confectionery Market

Chewable Protein Innovation Targets Fitness Enthusiasts, Cov kws tshaj lij, thiab cov tsev neeg muaj kev noj qab haus huv

 

Lub Yim Hli 2024 - Justgood Health, tus thawj coj hauv kev noj zaub mov zoo, hnub no tau nthuav tawm nws qhov kev nthuav dav1000mg Protein Gummies, redefining lub $12 nphom kev lag luam khoom noj khoom haus. Tsim los rau B2B cov neeg koom tes, cov gummies no sib koom ua ke 15g ntawm cov khoom noj uas muaj txiaj ntsig zoo rau ib qho kev pabcuam nrog cov khoom qab zib - daws 1 cov neeg siv khoom tsis txaus siab txog cov khoom noj protein: 67% tsis lees txais chalky shakes thiab bland bars (IFIC, 2024). Qhov kev tso tawm tuaj raws li 42% ntawm Millennial cov niam txiv nrhiav "kev noj zaub mov tsis zoo" khoom noj txom ncauj rau cov neeg noj khoom noj, raws li NielsenIQ cov ntaub ntawv.

 

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Protein Paradox: 82% ntawm cov neeg siv khoom xav tau ntau dua-Tab sis ntxub qhov saj

Txawm hais tias muaj protein ntau raws li lub ntiaj teb nrhiav cov macronutrient tshaj plaws, 3 ntawm 5 cov neeg siv tso tseg cov tshuaj tsis pub dhau 90 hnub vim kev qaug zog.Justgood Healthpatented TripleX™ Protein Matrix cuam tshuam lub voj voog no nrog:

- Ua kom tiav Amino Acid Profile: Pea, mov, thiab taub dag protein sib xyaw (PDCAAS 1.0).

- Clinically Optimized Absorption: Nano-encapsulation boosts bioavailability los ntawm 55% vs. txheem hmoov (Journal of Nutritional Science, 2023).

- Kev Pom Zoo Rau Cov Menyuam Yaus: Gelatin-dawb, tsis muaj tshuaj tiv thaiv kab mob nrog rau "qaub thaj" qhov ncauj.

 

Dr. Rachel Kim, tus kws tshawb fawb txog zaub mov ntawm Global Nutrition Innovation Hub tau hais tias "Qhov no yog Holy Grail rau cov khoom lag luam uas cuam tshuam txog kev noj haus thiab kev xav tau," said Dr. "Nws yog cov protein uas tsis rau txim rau lub palate."

 

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Plaub Kev Lag Luam Poised rau Kev cuam tshuam

1. Tom qab Kev Ua Haujlwm Rov Qab Los: Cov neeg mus ua si hauv gym siv $ 2.8B ib xyoos ib zaug rau cov khoom noj uas muaj protein ntau—87% nyiam qhov tseem ceeb (FMCG Gurus).

2. Tsev Kawm Ntawv Khoom Noj: 74% ntawm cov niam txiv xav tau cov khoom noj txom ncauj uas muaj protein ntau uas cov menyuam yeem noj (CivicScience).

3. Cov Neeg Laus: Cov qauv yooj yim rau zom rau cov neeg laus xav tau cov leeg tuav.

4. Ntiaj teb no Halal/Kosher Demand: Pre-certified rau Middle Eastern thiab Southeast Asian khw.

 

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Los ntawm Lub Tswv Yim rau Checkout: Phau Ntawv Sib Koom Tes

Kev Noj Qab Haus Huv Zoo's agile B2B qauv erases tsoos barriers:

- 28-Hnub Ceev-rau-Kev Lag Luam: Cov qauv kev cai xa tawm hauv ib hlis.

- Flavor Fusion Lab: AI-tsav saj profiling (piv txwv li, mango tajín rau Gen Z, blueberry-acai rau cov npe huv si).

- Cov txiaj ntsig ntau ntxiv:

- Ntxiv-On Synergy: Ua ke nrog probiotics, adaptogens, lossis vitamin D3.

- Seasonal SKUs: Pumpkin txuj lomcov protein gummyrau lub caij nplooj zeeg, peppermint rau hnub so.

 

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Yav tom ntej-Forward Protein: Dab tsi ntxiv

Q1 2025 yuav qhia:

- Caffeine-Infused Morning Bites: 10g protein + 80mg ntuj caffeine.

- Kev zoo nkauj-Los ntawm-hauv kab: Collagen + hyaluronic acid gummies.

- Kev Noj Qab Haus Huv Kev Noj Qab Haus Huv: Dysphagia-phooj ywg cov qauv rau kev sib koom tes kho mob.

 

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Thov koj qhov Market Share

B2B cov koom tes tau txais kev nkag mus rau:

- Kev sim khoom pub dawb: Kuaj 5 flavours/formulas nrog qis MOQ.

 

- Ntiaj teb no Logistics Network: Lub luag hauj lwm them nqi shipping rau 15+ lub teb chaws.